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Privacy Policy

Last updated: 06/08/2026

Reploy AI ("Reploy", "we", "our" or "platform") respects your privacy and is committed to protecting the personal data processed in our operations.

This Privacy Policy describes how we collect, use, store, share, and protect personal information in compliance with the Brazilian General Data Protection Law (Law No. 13,709/2018 – LGPD).

By using our services, you agree to the practices described in this Policy.

1. Who we are

Reploy AI is a digital reputation management platform that enables integration with Google Business Profile accounts, using artificial intelligence to analyze and generate responses to customer reviews.

Data Controller:

2. Data we collect

2.1 Registration Data

  • Full name
  • Email
  • Phone
  • Job title
  • Company
  • Encrypted password

2.2 Payment Data

When applicable:

  • Billing contact name
  • Billing information
  • Payment history

Note: Credit card data is processed directly by specialized providers and is not stored by Reploy AI.

2.3 Data Obtained from Google Business Profile

Upon user authorization:

  • Business name
  • Public business information
  • Received reviews
  • Published comments
  • Star ratings
  • Statistical data provided by Google's API

2.4 Browsing Data

  • IP address
  • Date and time of access
  • Device used
  • Browser
  • Operating system
  • Platform usage logs

3. Purposes of processing

We use the data to:

  • Provide access to the platform;
  • Authenticate users;
  • Connect Google Business Profile accounts;
  • Generate automated responses through artificial intelligence;
  • Publish responses upon user authorization;
  • Display metrics and reports;
  • Send operational communications;
  • Improve platform functionalities;
  • Ensure security and fraud prevention;
  • Comply with legal and regulatory obligations.

4. Legal bases

Personal data may be processed based on:

  • Contract execution;
  • Data subject consent;
  • Legal obligation compliance;
  • Regular exercise of rights;
  • Legitimate interest;
  • Credit protection, when applicable.

5. Data sharing

Reploy AI may share data only when necessary with:

  • Google LLC;
  • Cloud hosting providers;
  • Authentication tools;
  • Payment processors;
  • Monitoring and security tools;
  • Government authorities when required by law.

We do not sell personal data.

6. Use of artificial intelligence

The platform uses artificial intelligence models to:

  • Analyze received reviews;
  • Identify sentiments;
  • Classify comments;
  • Generate response suggestions;
  • Produce insights and recommendations.

Generated responses can be reviewed by the user before publication, according to the contracted settings.

7. Storage and security

We adopt appropriate technical and organizational measures to protect personal data against:

  • Unauthorized access;
  • Improper alteration;
  • Disclosure;
  • Loss;
  • Destruction.

Information is stored in protected and monitored environments.

8. Data retention

Data will be retained:

  • For the duration of the contractual relationship;
  • For the period necessary to comply with legal obligations;
  • For the regular exercise of rights in judicial, administrative, or arbitration proceedings.

After this period, data may be deleted or anonymized.

9. Data subject rights

Under the LGPD, the data subject may request:

  • Confirmation of processing existence;
  • Access to data;
  • Correction of incomplete or outdated data;
  • Anonymization or deletion;
  • Data portability;
  • Consent revocation;
  • Information about sharing.

Requests can be made via email: contact@reployia.com

10. Cookies and similar technologies

We use cookies to:

  • Ensure platform functionality;
  • Security;
  • Performance analysis;
  • Personalize the experience.

Users can manage cookies directly in their browser.

11. International data transfer

Some providers used by Reploy AI may process data on servers located outside Brazil. In such cases, we adopt measures to ensure adequate levels of protection in compliance with the LGPD.

12. Changes to this policy

This Policy may be updated periodically. When significant changes occur, users will be notified through the platform's official channels.

13. Contact

For questions, requests, or exercise of rights related to data protection, please contact us:

Email: contact@reployia.com

Reploy AI reaffirms its commitment to transparency, security, and privacy for its users, customers, and partners.